Résumé
Click here to view my full resume. Below is a snapshot of my experience.
Work Experience
May 2026 - Present
Social Media Manager (freelance) • Black Hawk Creek RV Park & Cabins
I create, plan, and schedule organic content (graphics, photos, and short-form videos) for Facebook, Instagram, TikTok, and YouTube for a business in outdoor hospitality in Rapid City, South Dakota. Starting from zero, I have increased followers, views, and engagement in all platforms –– proving that I am not intimidated by a challenge. I also manage the website and Google Business profile for SEO.
February 2026 - Present
Digital Marketing and Social Media Specialist • Monument Health
I strategize, conceptualize, capture, edit, and schedule organic social media content for Facebook, Instagram, and LinkedIn for the largest health system in Rapid City, South Dakota, with over 30,000 followers across all platforms. I am comfortable collaborating with physicians and directors of medical services to ensure organization values, patient education, healthcare news, and community commitment are communicated to patients and followers through social media posts and website. With the assistance of vendors, I design webpages to improve SEO and UX/UI and attract new patients.
October 2023 - February 2026
Marketing Specialist • Partners Bank
I was the sole Marketing Specialist for a community-centric banking institution in New England with 11 locations. In my role, my writing and creativity had a chance to shine. I was entrusted with the responsibility of constructing compelling and sophisticated press releases, blog posts, and other website copy for our customers, employees, managers, board members, and community members – keeping them informed and confident in the future of the bank. I collaborated cross-functionally with teams to conceptualize and execute marketing campaigns and report their impact. I designed digital and printed marketing materials to appeal to the demographics of the community. I was the manager of the bank’s Facebook, Instagram, and LinkedIn accounts and monitored those accounts for any security and customer concerns. Most importantly, I demonstrated my ability to be self-motivated and self-manage with limited supervision.
June 2021 - September 2023
Promotions & Events Manager • iHeartMedia
I capitalized on my lifelong passion in music by joining a top media corporation in the fast-paced Las Vegas, Nevada – the Entertainment Capital of the World. Having personally attended hundreds of concerts in my life, the world of entertainment marketing came naturally to me and I wanted to share my love for live music with the world. Focused on experiential marketing, I wore a lot of hats in the media company. I successfully managed, trained, and motivated a team of five to six brand ambassadors; planned events and facilitated smooth communication between artists, venues, account executives, program directors, ticketing agencies, and clients; properly planned and executed contests, event activations, and concerts for five radio stations; responsibly maintained inventory of promotional materials and tickets; and drafted proposals to promote stadium-sized shows… all while adhering to the entertainment industry’s sensitive timelines and confidentiality.
September 2020 - June 2022
Marketing Manager • Set n Stone Tile & Marble
I launched a new tile contractor to success, in the competitive city of Las Vegas, NV, by developing a marketing strategy that disrupted the city’s tile industry. Not only did the strategy attract brand partnerships and residential customers that fit the demographics of the owner’s vision, but it was able to capture the attention and business of a popular TV show. My unmatched reliability and work ethic granted me the honor of being called the owner’s “best employee” even to this day. Today, that company’s market share has grown dramatically with commercial, million-dollar projects on the Las Vegas Strip.
Skills & Expertise
- Content creation
- SEO
- Social media planning and management
- Marketing analytics
- Communications
- Persuasive copywriting
- Public relations
- Project management
- Vendor and sponsorship management
- Digital marketing
- Google Analytics
- Remote work proficiency
- Radio, TV, digital advertising
- Meta Ads
Education & Certification
University of Nevada, Las Vegas • Bachelor of Science in Business Administration, Marketing
Global marketing
Services marketing
Entertainment marketing
Marketing analysis and decision making
College of Southern Nevada • Associate Degree in Business
Google Analytics Certification • Google Digital Academy
Scuba Diving • PADI
Master Scuba Diver - Diver No. 22020X3014
Enriched Air (Nitrox) Diver - Diver No. 21060Z0300